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May 4, 2019

Manila, June 16, 2017 – DANATEQ sat down with the National Privacy Commission to discuss the importance of preserving the privacy of consumers today.The commission has stressed the importance of privacy compliance in all DANATEQ solutions, especially given how the software processes sensitive information on customer profiles and transactions. This discussion has accelerated DANATEQ’s efforts to conduct a privacy impact assessment, among others, to ensure that the customer’s privacy is protected with the highest priority across all business solutions.

May 3, 2019

Telenor Group and DANATEQ form partnership on Contextual Marketing and Campaign Management.Using DANATEQ’s LINKTM Cognitive Streaming Analytics, Telenor is not only able to profile their subscribers in real-time, but also identify individual contexts, where each subscriber can be engaged effectively. LINK’s real-time actions allow for on-the-spot up-sell/cross-sell, recommendations, and rewarding. Machine learning algorithms work on incremental data, without any dependency on a fixed data set, training models as campaigns are running. and continuously improving the campaign results. The implementation is now complete for two (2) business units and the roll-out to the rest continues.

May 1, 2019

DANATEQ provided the technology to enable Globe Telecom’s loyalty and Rewards program.Loyalty Management is one of the applications on top of LINKTM cognitive streaming analytics. LINKTMuses a proprietary in-memory database technology to update and maintain the loyalty profile of customers. LINKTM’s order management system facilitates all redemption and other subscriber-initiated requests.Today, Globe’s rewards program has partners with more than 3,000 stores nationwide in the Philippines.

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Applauz

As the pioneer of the lean startup movement, APPLAUZ has dedicated it’s time to sharing effective business strategies that help new businesses and enterpreneurs put their money to work in the right way.

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Applauz

As the pioneer of the lean startup movement, APPLAUZ has dedicated it’s time to sharing effective business strategies that help new businesses and enterpreneurs put their money to work in the right way.

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